Pantone, the colour experts, are at it again, and their prediction for 2025 is out-of-this-world gorgeous…
They are the considered to be the global authority on colour – largely thanks to their Pantone Matching System (PMS), a standardised colour reproduction system used across the board in most creative industries – so Pantone’s Colour of the Year is always a big deal.
Far from picking a hue out of the blue, the decision is more one of symbiosis as their expert team embark on a careful process of research and trend analysis.
Each year, they examine trends across industries like fashion, interior design, technology and entertainment. They also consider social and cultural influences, such as the mood of the world, innovations and global events. The chosen colour is meant to reflect the collective zeitgeist and embody themes that resonate globally, making it a powerful symbol of the year’s prevailing trends and attitudes.
So, what is the colour for the quarter century? Future Dusk.
Sure, it sounds like the name of a new sci-fi film from J.J. Abrams, and in some ways, Future Dusk does seem like a portent of the new technological age on which we are about to embark. So step into your spacesuits and embrace the rich moody tone in all its deep purple-blue glory.
The shade sits between deep violet and midnight blue like an overripe blackberry fit to burst. It evokes thoughts of swirling, celestial deep space darkening on the edges of black holes. It is moody, dynamic, mysterious and absolutely perfect for your home.
Purple in particular, is associated with both creativity and royalty. Its richness used on an accent wall creates a canvas to gaze at and conjure images of a most fecund future, like a Farrow and (crystal) Ball.
It is a fabulous companion to both vibrant tones like Transcendent Pink and more dramatic colours such as Celestial Yellow, not to mention bringing out the best in meeker hues like dusty pinks, lilacs and beige.
If you don’t fancy a full redecoration, Future Dusk is ideal for soft furnishings like sofas, curtains or throws, balancing a neutral space with a touch of pizazz. Its versatility also makes it a bridge between the old and new, allowing more traditional décor to get a reboot into 2025.
In other words, Future Dusk feels a lot like the world right now: full of promise, steeped in mystery and a portal to a brand-new adventure.
